![]() Women interact with email for just over a hundred million more minutes per month than the industry average. – The Relevancy Goup “Inbox Evolution: Consumer email marketing trends and behaviors.” (2018) Over 98 percent reported owning a mobile device of some kind and 86% of consumers reported that they access one or more of their email accounts via a mobile device. – Adobe “Email Use 2017 – US Report” (2018)Ĥ0 percent of consumers said that their mobile phone is their primary device for checking email. Smartphones are the most common device especially for younger individuals (less than 35 years old) and females. – Vision6 “Email Marketing Metrics Report (Dec 2017)Ĩ1% uses a smartphone for regularly checking emails. Stats say 42% of email is now opened on a mobile device – Litmus “2021 Email Client Market Share” (Aug 2021)Ĥ7% of people use a mobile device to check an email campaign on average, while 26,9% uses desktop and 26,1% uses webmail. More email is read on Mobile than on desktop email clients. – Adestra “Consumer Adoption & Usage Study” (2016) This is only 18% for the age group 19 – 34. ![]() – 250OK and 42labs “What recipients really think about your email marketing designs” (2018)ĥ5% of consumers 56-67 say they will never read email on their mobile first. – Adestra “Consumer Adoption & Usage Study” (2016)Ħ8,9% of recipients view marketing mails on the smartphone 2-3 days per week. 40% aged 14-18 will always read emails on mobile first, 29% for ages 19 – 34 and 8% of the group of 56 – 67. – Fluent “The Inbox report, Consumer perceptions of email” (2018)Įmail is always read first on mobile for an average of 25,6%. – Adestra “Top 10 email clients” (July 2019)Ībout 3 in 5 consumers check their email on the go (mobile) and 75% of say they use their smartphones most often to check email. The mobile email open rate is 19,04% in Q4 2020, with 17,52 in Q1, 19,15 in Q2 and 18,51% in Q3 2020 – Team ITG “email Benchmark” (2021)Ħ1.9% of email opens occurred on mobile, 9.8% on desktop and 28.3% in a webmail client. Mobile clients account for 41.6% of email opens, followed by webmail opens at 40,6% and desktop opens at 16,2% – Litmus “The 2021 Email Client Market Share” (Aug 2021). Historical Mobile Email Stats Mobile email statistics: Growth and usage of email on mobile Mobile email conversion, revenue and purchasesħ. eMailmonday– “the Ultimate mobile email stats” (2021)ĥ. For most of 2015, IE had over 50% of the share and Chrome about 27% share.īut, if Microsoft's decline in browser continues the way it has been this year, by the end of 2016, IE will drop below the 25% mark.Ultimate mobile email usage stat:Mobile email will account for 26 to 78% of email opens, depending on your target audience, product and email type. ![]() It still accounts for 91% of the desktops, and for much of that time, the fact that IE was included with Windows made it the most popular browser in the world. It's 2016 and Microsoft has not lost its leading position in the PC world. Microsoft was subject to a decade of of DOJ oversight and the case was one of the big reasons why founder Bill Gates left the CEO role. The DOJ argued that Microsoft had abused its basic monopoly status with Windows to drive out competition in other software areas. Netscape was the company and product that initially turned Marc Andreessen into a tech tycoon. Way back in 2001, the US Department of Justice successfully sued Microsoft for embedding Internet Explorer into Windows and snuffing out other browser makers, namely Netscape. Microsoft lost 40 million browser users in October alone, Keizer calculates. Chrome started 2016 at 35% market share and ended the October at 55%. Internet Explorer began the year at about 44% of market share and ended October at about 23% (Edge started the year at about 3% and ended at 5%). ![]() So far in 2016, IE and Edge have lost about 331 million users, reports Computerworld's Gregg Keizer, based on data from Net Applications, a website that tracks the market share of operating systems and browsers on the internet. And 2016 was an epic year for Chrome at the expense of Microsoft's Internet Explorer.Įven Microsoft's new browser, Edge, baked into the nearly 400 million computers using Windows 10, hasn't stopped people from fleeing Microsoft's browsers. One of Google's most successful products beyond search is obviously its browser, Chrome. Account icon An icon in the shape of a person's head and shoulders. ![]()
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